TikTok Lead Machine
The exact ad scripts, kill rules, GHL setup and setter playbook we use to book tax relief appointments from TikTok, every day.
What the system is doing right now
Live figures from our own reporting, October 2026. Client names withheld. Your results depend on your market, offer, budget and team.
Six parts. Everything from the ad to the booked call.
Most firms buy leads and lose them in the first ten minutes. This is the whole chain, in the order a lead moves through it.
The qualifying offer
The filter we bake into every ad and form so you stop paying for people you can't help.
- Owes $10,000+ or has unfiled years
- Earns $2,500+ a month
- Form questions that pre-qualify before a setter dials
Ad script library
Proven TikTok scripts from our past campaigns, and the angles behind them so you can write your own.
- 9 body scripts and 15 hooks across five tested angles, with delivery notes for each
- Hook + body format: shoot 3 hooks twice, reuse one body
- A filming brief you can hand to any creator
Campaign setup and kill rules
How we structure campaigns, measure real bookings, and decide what to cut each day.
- Cost-per-appointment zones and daily kill and scale rules
- Why TikTok should optimize for qualified bookings, not form fills
- Never let your only booking campaign go dark
GoHighLevel blueprints
Step-by-step blueprints for the automations that keep leads from going cold. Build them in your own account.
- TikTok form to GHL with ad and campaign attribution fields
- One stop switch that pulls a lead out of every sequence
- No-show and old-lead reactivation flows
Setter playbook
How our setters turn a form fill into a booked appointment or live transfer.
- Four-beat call structure: open, reason, qualify, book a specific time
- The three objections every lead throws, and how to answer them
- Our live mock-call test for hiring setters
The daily scoreboard
The handful of numbers we check every morning, and what each one tells you to do.
- Cost per appointment, lead-to-appointment %, live-transfer ratio
- Speed to first call on every lead
- Per-setter dials, conversations and bookings
Every campaign lives in one of three zones
We check cost per appointment on each campaign every day. The zone decides the action, so nobody argues about it.
Up to $85
Healthy. Leave it alone and look for room to scale.
$85 to $110
Hold. Keep it running if it's booking, and feed it new hooks.
Over $110
Kill, unless it's your only campaign booking. Then replace it before you cut it.
Who this is for
Good fit
- Tax relief or tax resolution firms that want their own appointment flow
- Agencies selling appointments or live transfers to tax firms
- Teams already on GoHighLevel, or willing to set it up
- Anyone with an ad budget and at least one person to make calls
Not a fit
- People looking for a get-rich-quick system
- Firms with nobody to call leads quickly
- Anyone unwilling to test new ad creative every week
Get the whole system
- All six parts, with scripts, templates and checklists
- GHL workflow blueprints
- Setter call structure and hiring test
- Daily scoreboard template for Google Sheets
Questions
Do I need to be on GoHighLevel?
The automations are built for GHL. The scripts, kill rules and setter playbook work with any CRM.
How much should I spend on ads?
We cover how to set a daily cap and how many appointments to expect before you judge a campaign. Start with a budget you can run for at least two weeks.
Is this only for tax relief?
It's written for tax relief. The same structure works for other high-ticket services that book calls from forms, like personal injury or debt relief, with new scripts.
How do I get it after paying?
Right after checkout you land on your access page with the playbook and the scoreboard. Your receipt arrives by email.
What if it's not for me?
Email hello@qamediagroup.com within 14 days of purchase and we'll refund you in full.